#FairyİmkansızınPeşinde: Twitter Integrated Dishwasher
Together with Fairy, we unveiled the world’s first Twitter-integrated dishwashing jukebox at Brandweek 2015.
The World’s First Dishwashing Music Box!
Together with Fairy, Brandweek At the 2015 event, we made a big impact by not just washing dishes, but by offering participants a unique experience. After a week of intense work with our team, we created the world’s first Twitter-integrated dishwashing jukebox.
The design of the Fairy stand stood out as one of the most remarkable stands of Brandweek. In this area full of colorful lights, fun sound effects and interactive features, visitors experienced a brand experience beyond just the concept of washing dishes. Fairy’s creative activity transcended traditional marketing boundaries and created a strong connection between the brand and consumers.
At the same timeDuring the cover-day event, 2700 participants tweeted many tweets with the hashtag #FairyImkansızınPeşinde, creating a great interaction on social media and increasing brand awareness.
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